The Pledge Story

Pledge believes that no person should live in poverty, so we've made it our mission to end poverty in Greater Manchester.

Our mission is end poverty in Greater Manchester for those people who are experiencing homelessness and unemployment. We do this by providing grants to charities and social enterprises who work with these groups.

Mylo Kaye, who has run multiple tech companies for the past six years started Pledge in 2018 to help the rising number of people who are living in poverty, including the homeless epidemic facing Greater Manchester.

The North West saw the most significant increase of rough sleeping this year, 39% more than in 2016.

Once homeless himself, Mylo has combined his experience of being homeless with that of his time in the tech industry to launch the charity, which helps those living in poverty, and also sharing Pledge’s technical expertise with other charities.

“Being homeless was one of the loneliest times of my life. I'm now using Pledge to help those people who were like me.”

Mylo Kaye, Chief Executive Officer

Charity Trustees

Heather Waters

Heather has over 20 years B2B experience and is now developing a Business Support strategy for NatWest Business Banking which will demonstrate how they understand and supports customers on their entrepreneurial journey. Her role will see Heather working with the business support and funding organisations across the U.K. Heather is passionate about supporting Young Enterprise and active in Women in Business.

Mandy Parkinson

Mandy has many years of commercial, marketing and business development experience across all elements of the education sector. Tenacious in building new business, securing customer loyalty and forging strong relationships with external business partners. She is a member of both the Chartered Institute of Marketers’ and the Institute of Leadership and Management.

Caroline Hunt

Caroline has over 35 years experience in the textiles industry. Living in Manchester over 40 years, she has seen the city develop both culturally and commercially. A long-standing, well-respected member of her community, Caroline regularly supports the homelessness initiatives throughout Greater Manchester and is a supporter of Mayor Andy Burham’s strategy to end rough sleeping by 2020.